Rule #16

Written By Matt Schroeder

Clipart and stock photography is your best friend.

If Rule #15 says Clipart is Evil, how can Rule #16 now say it’s awesome? Because it is. When working with small business customers, they often lack the budget to conduct custom photo shoots. Stock imagery becomes a necessity to deliver an end result that looks professional and provides the prospective customer a visual they can identify with or conveys the right message.

Matt Schroeder

Chief Creative Monkey Matt Schroeder is a self-described “full-stack marketer, educator, brand builder, strategist, change agent, and teller of dad jokes.” With nearly 30 years of experience, Matt brings warm charm and personal touch to his marketing accounts. Beyond delivering sage marketing guidance and interesting visual graphics, it’s his goal to build genuine relationships with his customers and create an open, honest forum to exchange ideas, explore opportunities, and candidly evaluate the progress of marketing campaigns.

Matt boasts degrees in Graphic Design (A.A.S.), Web Development (B.S.), owns a Master’s degree in Marketing & Public Relations from University of Denver, and a professional certificate in Digital Marketing from the Kellogg School of Business at Northwestern University.

https://bigopposablethumb.com
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