Rule #10

There is no point-and-click solution to good marketing or graphic design.

Even more relevant now that artificial intelligence (AI) walks among the masses, this rule underscores the need to possess fundamental knowledge to deliver effective marketing and design results. AI, like Canva, Squarespace, MailChimp, and other online services are just tools and do not replace the human element and hard-won experience.

See our blog Beyond the AI Marketing Hype.

Matt Schroeder

Chief Creative Monkey Matt Schroeder is a self-described “full-stack marketer, educator, brand builder, strategist, change agent, and teller of dad jokes.” With nearly 30 years of experience, Matt brings warm charm and personal touch to his marketing accounts. Beyond delivering sage marketing guidance and interesting visual graphics, it’s his goal to build genuine relationships with his customers and create an open, honest forum to exchange ideas, explore opportunities, and candidly evaluate the progress of marketing campaigns.

Matt boasts degrees in Graphic Design (A.A.S.), Web Development (B.S.), owns a Master’s degree in Marketing & Public Relations from University of Denver, and a professional certificate in Digital Marketing from the Kellogg School of Business at Northwestern University.

https://bigopposablethumb.com
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Rule #11

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Rule #9